July 5, 2023 – East Brunswick, NJ – Triangle Home Fashions and its signature brand, Lush Décor, a leading provider of inspiring home decor, is proud to commemorate its 15th anniversary in the industry. To mark this significant milestone, the company is delighted to announce, effective immediately, Triangle Home Fashions will begin doing business as (dba) Lush Décor Home.
Over the past 15 years, Lush Décor has captivated home décor enthusiasts with its detailed luxury-for-less soft furnishings collections. With an unwavering commitment to quality, craftsmanship and inspiring design, Lush Décor has consistently delivered products that enhance the beauty and comfort of living spaces for both online consumers and brick & mortar retail partners.
Since its inception. Lush Décor has established itself as a trendsetter in the home décor market. The brand’s distinctive designs, inspired by global influences and current design trends, have resonated with customers seeking to create stylish, inviting and uniquely personalized homes. From bedding sets and window treatments to shower curtains, throw blankets, decorative pillows and outdoor cushions, Lush Décor offers a diverse range of products that cater to every room, every style and every life stage.
The decision to change the parent company’s name to Lush Décor Home reflects the brand’s growth and evolution over the years. By aligning the parent company’s name with the flagship brand, Lush Décor aims to strengthen its identity and streamline its operations to better serve its loyal customer base. The name change represents a natural progression, consolidating the company’s position as a leader in the home décor industry and preparing it for further growth and expansion.
“We are thrilled to celebrate our 15th anniversary and announce the name change to Lush Décor Home,” said Jenny Jing Zhu, Founder & CEO of the company. “This milestone is a testament to our team’s dedication to providing exceptional home décor and helping our customers create inspired living spaces. The new name reflects our brand’s values and vision, emphasizing our commitment to curating beautiful, high-quality products at accessible prices that transform houses into homes.”
As Lush Décor Home, the company will continue to offer the same exceptional products and outstanding service that customers have come to expect. The dba name change will not impact any ongoing business relationships, or the quality of the products provided. Lush Décor Home remains dedicated to driving innovation and exceeding our customers’ expectations as it takes its next steps into an exciting future.
About Lush Décor Home
Lush Décor Home is a leading provider of exquisitely crafted soft furnishings, offering a wide range of products designed to inspire and transform living spaces. With a commitment to exceptional quality, innovative design and outstanding customer service, Lush Décor Home is dedicated to design and develop the best in home décor; inspiring our customers’ inner designer to create beautiful spaces for every room, every lifestyle and every life stage.