May 26, 2020 – Triangle Home Fashions (THF), a leading designer and online marketer of adult and youth home decor, announced today that it has acquired Hello Spud, a whimsical line of baby bedding and organic nursery decor. Following the transaction, Hello Spud headquarters will move to the THF home office in East Brunswick, NJ and Melanie Kayam, founder and creative director of Hello Spud, will join Triangle Home Fashions as Creative Director.
Triangle Home Fashions designs, sources, markets and distributes home decor products to e-tailers as well as major brick and mortar retailers in North America. Jenny Zhu Cohen founded THF and its signature brand, Lush Decor, in 2008 because she aspired to create affordable fashion that can be enjoyed through all the phases of life. Lush Decor offers a wide range of designs and workmanship to inspire customers’ inner designer and help them create their own “look” and lifestyle. The Lush Decor brand is primarily known for its bold and feminine designs for the bedroom, bathroom, living room, dining room, family room, den and even outdoor spaces.
Hello Spud brings strong customer relationships with Buy Buy Baby and other brick and mortar retailers, in addition to a growing online presence, fueled by a quality reputation among discerning moms. Founded in 2016, Hello Spud has a built a following for nursery decor that is specifically designed to support babies’ comfort and moms’ confidence. Hello Spud’s recognized design capabilities and extensive network for sourcing high quality, organic and affordable home textiles for baby has supported this customer enthusiasm.
Jenny Zhu Cohen, CEO of THF, said, “The acquisition of Hello Spud and addition of Melanie Kayam to our team provides product development and sustainable sourcing capabilities to help us expand our home textile offering into broader children’s categories and beyond. Melanie’s eye for detail and unstoppable energy make her and Hello Spud a natural match for THF. Our plans are to grow the Lush Decor brand to include Lush Decor Baby and Lush Decor Kids. On behalf of our entire team, I want to welcome Melanie and Hello Spud into the THF/Lush Decor family.”
Melanie Kayam adds, “I’m excited to be joining such a passionate and accomplished team. Hello Spud is poised to become a big brand name and I couldn’t think of a better home for carrying on and growing the dream.” A graduate of Parsons School of Design with a Bachelor of Fine Arts in Textile Design, Melanie has over 20 years of versatile design experience in multiple home textile categories in the design, manufacturing and retail industries.
–About Triangle Home Fashions–
From its creation, Triangle Home Fashions — and its signature brand, Lush Décor — has focused on three core values: design, quality and innovation. Since that time, it has grown and evolved into a home textiles company that values and nurtures its relationships with its customers. We are challenged every day to design and develop the best in home textiles, offering unique fabrics with incredibly detailed surface treatments so our customers always feel that what they are buying is on trend, long lasting and most importantly a great value. For more, see www.trianglehf.com and www.lushdecor.com.
–About Hello Spud–
Hello Spud was born in 2016 to a mom of 3 boys and veteran home textile designer who knows first-hand what it takes to create products that offer quality, comfort and safety all wrapped up in a stylish little bundle. Whimsical baby bedding is designed in color palettes carefully selected with the baby’s well-being in mind. Magic, moondust and happily ever-afters are combined with a solid knowledge of the most current advances in child-safety standards for design, material and fabrics. For more, see www.hellospud.com.